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KPI Calculator

Sourcing Channel Efficiency

To calculate the sourcing channel efficiency, divide the total number of hired employees by means of a particular recruitment method by the total number of job applicants from this channel, and multiply the result by 100%.For example, if you received 200 CVs from the target Instagram ad and they resulted in four hires, your sourcing channel effectiveness would be 2%.
sourcing channel efficiency formula image
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More about Sourcing Channel Efficiency

How often to calculate: quarterly or annually.

Healthy rate: depends significantly on the job position.

Recruiters can look for the best-fit candidates by means of various sourcing channels, such as social media, referral programs, networking events, etc. But how to understand whether recruiter’s efforts bring results? You can measure sourcing channel efficiency, i.e., the conversion of each source of search.